Categories for Blog

Bold & Ethical Beauty

Consumers are conscious, driven to cause-based products favouring social, economic, environmental, and ethical benefits. The transparency of...

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Make-up’s metallic moment

Consumers are ready to let their hair down, put on their lipsticks, and join the party. Retailers...

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A Journey of sensory indulgence with our latest Self-Care Trend Kit

The texture of a cosmetic formulation and its sensory benefits for the consumer have always been an...

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An insight into taking ‘Skinimalism’ to the next level by Caroline Sharp, Market Insights & Communication Manager at Cornelius

Skin-minimalism For Fresh-faced Easy Convenience The global beauty market has continued to boom during the pandemic, with...

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Jen’s Spring Trends 2021

A recent post-Covid webinar organised by the IFSCC made some predictions for the biggest beauty trends we will see during...

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5 Emerging Makeup Trends For 2021

As we progress further into 2021, there is a sense of optimism and excitement as the potential...

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An Eye To The Future – Looking To 2021 Eye Makeup Trends

As people worldwide are masking up due to Covid-19 measures, consumers have been expressing their individuality through the canvas that stays visible – the eyes. As a result, several...

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Jen’s Winter Trends 2020

Skin health has become key to coping with the current environment – urban aggressors, excessive hygiene, and...

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What is ‘Maskne’ and how can we avoid it?

The ongoing global pandemic has dealt us numerous challenges both socially and commercially in 2020. Little did we know at the...

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Jen’s Summer Trends 2020

The impact of COVID-19 on beauty industry trends Research company Mintel has launched a report looking at how the Covid-19...

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